Monday, December 13, 2010

Collaborative Consumption

mo foods was conceived in an attempt to reduce waste, develop community, connect with our neighbors and give back delicious food, and we are thrilled to be a natural part of the growing collaborative consumption movement.

Our philosophy, to tap the resources already available to us and connect with our local community and food network, aligns well with the sharing economy, working to combine resources and reduce consumption. Rachel Botsman's and Roo Roger's book, What's Mine is Yours, talks more about how shared access, reputation, and community are changing the face of business. Shareable online magazine has even more ideas on how connecting with your neighbors will "contribute to the common good."

Here at mo foods we are enthusiastically networked in already, sharing our tools and equipment on NeighborGoods and Exchango, used books and cd's on Swap.com, and our homes through CouchSurfing. We find and share materials through Freecycle and Craigslist, and our friends with young children are using ThredUp to get new used clothes and pass on those out-grown. Lastly, we have just joined the ranks of car owners sharing their vehicles with Relay Rides, and to that end, Caterina is being interviewed by the SF Bay Guardian and KQED talking about the collaborative consumption movement and why she wants to be a part of it.

Stay tuned here for updates on when and where to listen to the interviews. And come join us!